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Using Stu Heinecke's "Contact Marketing" campaigns, he, and his clients have achieved a 100% success rate of getting meetings with their high-level targeted prospects. In his book, "How to Get a Meeting With Anyone," introduced the concept of Contact Marketing, which is reaching out to prospects with unconventional approaches. In his new book, "Get the Meeting," Stu gives lots of examples and case studies of it in action, and in this episode, shares what it is, and how we all can use it.