TCC Podcast #141: Quizzes for Copywriters with Josh Haynam
Writing quizzes is pretty hot right now. So we asked entrepreneur and Quiz expert, Josh Haynam to join us to share everything he knows about quizzes for the 141st episode of The Copywriter Club Podcast. In this episode Kira and Rob asked all their questions about what copywriters need to know before creating great quizzes. Here’s what we covered: • the story of how Josh and his partner built a business on quizzes • some of the struggles he faced in starting his own company • the moment Josh and others knew things were going to work • why quizzes are such powerful tools for engaging your audience • how quizzes can change the person who is taking it • what the best quizzes have in common and why they work • examples of people and companies that are doing quizzes right • best practices for following up your quiz to engage your audience • the tools Interact has created to help writers create a quiz • the mistakes people make when creating quizzes • what his ridiculous daily schedule looks like • what he does to meditate for an hour and a half *really* We also asked Josh about how Interact got traction—the content strategy they followed as they grew, how he listens to customers to figure out what’s next, and what the future holds for Interact. To hear it all, click the play button below, download the episode to your podcast player, or scroll down read a full transcript. The people and stuff we mentioned on the show: Interact