ANR07 – Why Poor Customer Experience is to Blame for Lower Insurance Shopper Conversion Rate
In this episode of Agency Nation Radio we examine this new JD Power study and share insights on how the study’s finding will impact the independent insurance industry. As study shows, despite the increase in customers shopping their insurance, “…only 29 percent actually switched in 2014, compared with 37 percent in 2013.” Poor Customer Experience Leads to Lower Conversion Rate
