Batch Create Your Content - Marketing Your Spa During COVID-19
This is Episode Eight of a 10-part series covering 10 action-packed ideas to help you keep your spa social during the time of social distancing. When a crisis and/or recession hits, marketing is often the first thing that small businesses throw by the wayside, but here's the reality: you cannot afford to stop marketing your spa just because your physical doors are closed.⠀ Continue to connect, continue to market, and continue to be a leader in your space and community. As soon as the market ticks up, you will be top of mind, and as a result, back on top in your area. In this eighth installment of this mini training series, you’ll learn: Why batch creating content will be massively beneficial for your spa's long-term marketing success, especially when your doors are back open Key considerations to make when creating your content marketing plan and carrying out your content batching strategy Ideas for what types of content to batch create and the difference between timely and evergreen content, and which to focus on for batching purposes Resources mentioned in this episode: Download the free ebook: 10 Ideas to Keep Your Spa Social During Social Distancing Click here to join the Social Spa Society Facebook group, and follow Danielle on Instagram @thesocialspa.co.
