Pre-Selling Packages and Treatments - Marketing Your Spa During COVID-19 Series

This is Episode Three of a 10-part series covering 10 action-packed ideas to help you keep your spa social during the time of social distancing. When a crisis and/or recession hits, marketing is often the first thing that small businesses throw by the wayside, but here's the reality: you cannot afford to stop marketing your spa just because your physical doors are closed.⠀ Continue to connect, continue to market, and continue to be a leader in your space and community. As soon as the market ticks up, you will be top of mind, and as a result, back on top in your area.  In this third installment of this mini training series, you’ll learn:   Why pre-selling packages and treatments can be an effective way to generate revenue and get cash flowing now and in the future  How pre-selling bundles can be an alternative to gift card promotions and a good option for those who want “membership-style” recurring revenue without the commitment  How to think about structuring a bundled offer and who to focus your efforts on first Important considerations around discounting, adding value, and not throwing out too many offers at once  Resources mentioned in this episode: Download the free ebook: 10 Ideas to Keep Your Spa Social During Social Distancing  Check out Loom for easy screen recording  Click here to join the Social Spa Society Facebook group, and follow Danielle on Instagram @thesocialspa.co. 

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