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Alisa Meredith, Content Marketing Manager for Tailwind, joins the Social Pros Podcast to discuss the key differences between Pinterest and Instagram and how successful pins can generate leads for years to come.   Special thanks to our sponsors: Salesforce Marketing Cloud (50 Social Media Best Practices for 2017: candc.ly/getsocialebook) Emma (Your Brain on Email: 11 Designs People Can’t Resist: bit.ly/emailbrain) Convince a Convert (Jay Today TV: jaytoday.tv) Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand)   In This Episode Why making a strategy for Pinterest doesn’t mean building the same social strategy for Facebook How a perfect pin leads to years of traffic and referrals Why success on Pinterest means a highly optimized page How ego-driven, faceless pins lead to conversions   Resources Alisa Meredith on Twitter: @alisammeredith Alisa Meredith Marketing on Pinterest, Facebook, Instagram, and LinkedIn Tailwind Scalable Social Media How to Use Pinterest Promoted Pins to Increase Traffic, Leads, and Sales Tailwind Tribes for Pinterest @PinterestLens   Visit SocialPros.com for more insights from your favorite social media marketers.