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Have you ever tried to write copy for your social media, sales pages, or whatever, and felt like what comes out of your fingertips is kind of bland, dry, and just not very compelling?? Well, today I am talking with the one and only Tamara Melton, also known on Instagram as The Storytelling Dietitian. She’s here to help us understand how telling STORIES in our business can boost our connection with our audience, hold people’s interest more effectively, and ultimately increase conversions as well. In today’s episode you’ll learn: What storytelling means in the context of business and entrepreneurship. Examples of how online business owners can (and should) be using stories. Why telling a story can sometimes be difficult for us, and how understanding what makes a good story can make it a bit easier. How to tell whether storytelling is having a positive impact on your business. A bunch of really helpful resources for learning how more about storytelling! Let’s get into it! Looking for more tips and a community of like-minded peers? Join The Unconventional RD Facebook Community on Facebook. Find the show notes for this episode at: www.theunconventionalrd.com/episode053 Need help setting up your website? Join our FREE "How to Start a Website" tutorial.