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Confused on who you are actually speaking to? Wondering if you'll lose followers and listeners by getting super-specific with your content? Curious about how niche is too niche?!   Don't worry, THIS episode will walk you through the micro-niche process so you can FINALLY have permission to let go of serving everyone, and begin serving YOUR PEOPLE. I believe when you begin speaking to a specific avatar (heyyyy Lola!) you begin helping them transform and see RESULTS.   Once you get clear, your brand starts to gain traction, sis. Do less, better.   In this quick, power-coaching session with Alisha Carlson, you will also learn how to fine-tune your keywords so that you can drive organic SEO on Pinterest, your blogs, and podcast. We also cover rebranding and go over the top 3 things to focus on when we pivot and re-brand.   Listen, subscribe, share. Xo, Stef   P.S. July 30th is Human Trafficking Awareness Day! 2 Things YOU can do to help bring awareness and support the END of this evil are to watch and share Operation Toussaint with 2 people, or donate to Operation Underground Railroad. Let's get LOUD for the kids. Children of God need our voices now, more than ever!   Rise up with me, sisters!   Show Notes: https://stefaniegass.com/blog/permissiontomicroniche