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In this coaching session, I chat with Emily Nichols, host of the Self Care Isn’t Selfish Podcast, about pivoting and making a transition into following her passion for self-care. As Emily shares the challenge she’s facing to narrow down a clear vision and direction, I help her clearly define the path she’ll need to take to solidify and reach her audience. This session reminds us that it’s crucial to allow yourself grace and room to change the trajectory of your brand and message as you grow and gain more clarity. I cover the details that we need to be aware of to find success when we pivot our vision and how this transition impacts our brand. I dissect the self-care pillars and lay out a clear plan as she prepares to expand her brand. As we begin to broaden our focus, we must be mindful of the whos, whats, and whys of your brand and what you are offering! Emily shares with me that she wants to position herself with passive income as part of her brand. I walk her through the milestones and clarify the steps she will need to meet to offer this to her followers, successfully. I explain the strategy I used, share what I found most helpful, and impart essential aspects to consider as she develops this part of her brand.  I remind her of the importance of offering a clear, tangible solution to provide her followers. Emily inspires us through her passion for what she does and the help she offers her clients! We discuss how we can monetize. We dive into the numbers, and I share my advice in best practices to monetize a podcast. I outline clear tips to promote your service offerings through your podcast and how to monetize your organic content. Join Emily and I as we talk shop and discuss positioning yourself and your brand for success on whatever path you take! Subscribe. Enjoy. Share. Xo, Stef . . Show Notes: https://stefaniegass.com/blog/pivotingandbrandexpansion Wanna do a clarity or podcast coaching session with me?! From power-hour calls to monthly and annual packages, there's an option for you. Click HERE for details! Launch your podcast with ease. Follow my PROVEN system for scaling a podcast. Join the dozens of women who have launched TOP 30 RANKED podcasts using my exact system inside of the best podcast course available, Podcast Pro University. JOIN now and you'll get FREE, life-time access to the podcast membership community, too! Hurry, this offer won't last. Thinking about starting a podcast? Learn EVERYTHING you need to know at my free Start a Podcast Training Page (https://startapodcast.gr8.com​)! Or, Snag my podcast launch strategy + podcast checklist at: podcastchecklist.gr8.com Confused about what to do FIRST in your online business? Download my Mompreneur Biz Blueprint and find out the exact order of operations to build a successful business, online. What to do, when: bizblueprint.gr8.com All of my recommended programs a software can be found at stefaniegass.com/resources FB Sisterhood: bit.ly/successsupportgroup Instagram: @stefaniegass