CIM050: Live streaming, KOL Brands, Mini-programs, and AI Algorithms: How Mogu (蘑菇街) is Dominating Chinese Fast-fashion with Raymond Huang, SVP of Strategy at Mogu6 years ago
6 years ago
44:38
CIM 051: Easternization a Understanding Young Chinese Consumers with Zak Dychtwald, Author of “Young China”6 years ago
6 years ago
51:39
CIM052: What is ‘Private Traffic’ (私域流量) and Why Has it Become a China Marketing Buzzword?6 years ago
6 years ago
20:02
CIM053: A Chinese Millennial’s Thoughts on 11.116 years ago
6 years ago
30:01
CIM054: Becky’s Fantasy COO Tristan Cui Shares the Key Drivers of Becky Li’s Success6 years ago
6 years ago
34:12
CIM055: Behind the Scenes: Interning with Top KOL Becky Li6 years ago
6 years ago
33:34
CIM056: KOC Marketing 101 - What is it? Why is it Important? And How Can You be Leveraging it?5 years ago
5 years ago
44:48
CIM057: How to Reach Chinese Expats with Influencer Marketing with Charlie Gu, Founder of Kollective Influence5 years ago
5 years ago
41:52