Growth formula for startups, understand customer persona

Growth is not something you can predict or force in a startup, if you can provide value to your users, there will be growth. But the question is, how best to provide value, and how to connect with your users and convey that you have what they need?

This is where marketing comes into play, and today we talk with Aquibur Rahman, founder of Mailmodo, where he goes into depth about his journey from IIM-A to running a YC backed startup and shares his key insights on understanding users and running marketing campaigns to target users for maximum growth. He talks in detail about email marketing, and the use of AMP plugins that have led to revolutionizing how you email....

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